The countdown to the FIFA World Cup Qatar 2022TM has begun and Hublot’s timing every second of it.
Doha, November 21, 2021 – Hublot loves football! The luxury Swiss watch company – first, unique, different – is delighted to announce the unveiling of the FIFA World Cup Qatar 2022TM Official Countdown Clock.
Today marks one year until the tournament gets under way on November 21st, 2022. The countdown started with a kickoff from French FIFA World CupTM winner and Hublot Friend of the Brand, the legendary Marcel Desailly, who was joined on stage by Coach Sami Trabelsi and local ambassador Adel Khamis.
The clock, which forms part of a striking sculpture that stands 5,75 meters high, will stand on the Qatar capital Doha’s Corniche Fishing Spot, a beautiful pier overlooking the shimmering waters of the Persian Gulf.
Exactly one year to go! The world will be brought together during the FIFA World Cup Qatar 2022TM in a festival of football like never before. Once again, Hublot is so proud and so excited to be the tournament’s Official Timekeeper and to be timing every match, right through to the final on December 18th, 2022. This will be the fourth time we’ve performed the role, a great honor that will put Hublot on television screens in living rooms all over the world. Football, or soccer as it’s known in the US, is such a beautiful, intricate game that brings pleasure – and sometimes pain! – to billions of people around the globe. The discipline of mechanical watchmaking is a perfect fit. The best teams run like clockwork! Hublot loves football!”
Hublot became the first luxury company to enter football in 2006. It first timed the FIFA World CupTM in South Africa in 2010, a role it reprised four years later in Brazil and then again in Russia in 2018.
The company is now the first name in football timekeeping, with partnerships and timekeeping responsibilities for the UEFA European Championships (known as the Euros), the UEFA Champions League and the Premier League.
It’s also the Official Watch of some of the world’s most prestigious football clubs, including Juventus, Chelsea, AFC Ajax and Benfica, and is proud to count a number of the game’s most celebrated individuals as Ambassadors, including Pelé, José Mourinho, Didier Deschamps and superstar French striker Kylian Mbappé.
Founded in Switzerland in 1980, HUBLOT is defined by its innovation, which began with the highly original combination of gold and rubber. This “Art of Fusion” stems from the imagination of its visionary Chairman, Jean-Claude Biver, and has been driven forward by CEO Ricardo Guadalupe since 2012.
The release of the iconic, multi-award-winning Big Bang in 2005 paved the way for new flagship collections (Classic Fusion, Spirit of Big Bang), with complications ranging from the simple to the highly sophisticated, establishing the extraordinary DNA of the Swiss watchmaking house and ensuring its impressive growth.
Keen to preserve its traditional and cutting-edge expertise, and guided by its philosophy to “Be First, Different and Unique”, the Swiss watchmaker is consistently ahead of the curve, through its innovations in materials (scratch-resistant Magic Gold, ceramics in vibrant colours, sapphire), and the creation of Manufacture movements (Unico, Meca-10, Tourbillon).
HUBLOT is fully committed to creating a Haute Horlogerie brand with a visionary future: a futurewhich is fused with the key events of our times (FIFA World CupTM, UEFA Champions League, UEFA EUROTM) and the finest ambassadors our era has to offer (Chiara Ferragni, Pelé, Kylian Mbappé, Usain Bolt, Novak Djokovic).
Discover the HUBLOT universe at our network of boutiques located in key cities across the globe: Geneva, Paris, London, New York, Hong Kong, Dubai, Tokyo, Singapore, Zurich and at HUBLOT.com
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